Project Description

We believe that creativity and art build business in ways that aren’t always obvious. This Mini Workshop helps identify biases about art, creativity, money, business, and value. You might discover that your mental models are keeping you from achieving your goals and  are blocking your creativity. Shift your thinking and the sky’s the limit!

The workshop provides an introduction to the AIR programs and goals, explores social entrepreneurship, and helps folks find common ground and shared values. Designed to engage creatives, local businesses, and community members.

What if more of us developed our creativity? And then we applied that creativity to everything we do. What new ventures would be started? What revolutionary ideas would emerge? The world would be different. And not just for artists and people in the art world, but for all of us. It sounds so simple. And yet, so much of our community is broken into silos, dividing those who are “creative” and those who aren’t. Let’s Grow our Local Creative Economy Together.

Sponsored by: Oconee Cultural Arts Foundation
Facilitator: Beth Flowers, Director of AIR at Bera College

Location: OCAF, 1902 Building

10am-12pm: Arts Builds Business Workshop
12pm-2pm: Networking, Refreshments, and Q & A
2pm-4pm: Special Presentation by local Artist : Noah Saunders


  • Dates –
    Friday , November 22
  • Times
    10:00am – 4:00pm
  • Length
    2 hour workshop with following light refreshment reception

  • Class Fee -FREE

    Location –
    1902 Building, OCAF Art Center
    34 School Street, Watkinsville, GA 30677

    Beth Flowers
    Beth FlowersDirector of AIR Institute of Berea College
    eth has more than twenty-five years of executive level experience with non-profits, governmental agencies, broadcast media, and the arts. She is a visionary thinker and a talented communicator. Beth has created messaging and strategies for victorious political candidates and issues, inspired citizen participation in government, managed public planning efforts, repositioned struggling organizations, and developed innovative programming that connects people. Beth is a national leader in the fields of arts professional development, community development, and entrepreneurship. As the creator and Director of the AIR Institute of Berea College, she is at the forefront of connecting artists and creatives to their communities in new ways that truly raise the value of art and creativity.
    Beth is a voracious reader, cook, gardener, and singer. She had ten years of classical piano training and played in the 1983 Montreaux Jazz Festival with the University City High School Jazz Band. Beth is still working on a multi-generational novel about Midwestern women musicians and strives to understand string theory.